"Kilts & Plaids" Campaign: Using Soccer to Transform Young Lives
AC Portland / Adidas / Portland Timbers
"Kilts and Plaids"was a 2012 fundraising effort aimed at transforming Portland-area communities through youth soccer. Soccer fans were encouraged to wear a kilt to work and a Timbers game in support of the program. All proceeds collected helped more than 400 students participate in the U.S. Soccer Foundation's Soccer for Success and America SCORES programs. Four hours of live morning coverage was secured at Adidas Village on Fox’s Good Day Oregon with Andy Carson. Andy was also an advocate and spokesperson for the “Kilts and Plaids” campaign with AC Portland, Adidas and the Portland Timbers.